Engaging low-income markets through participatory media

Last week I presented Engaging a participatory culture at the Accenture South Africa CRM Executive Summit in Johannesburg.

I asked: What does the emerging participatory culture – in which people produce, share and consume content – mean for a developing country like South Africa? To answer this question, I shared my technology experiences from the education, e-government and developmental sectors and offered suggestions for engaging low-income markets through participatory media.

The presentation builds on the one I gave at Web4Dev in February.

About these ads

One response to “Engaging low-income markets through participatory media

  1. Pingback: Three ideas for mlearning in Africa « innovating education

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s